WHAT TO EXPECT

What people usualy do

Most businesses chase more leads and more traffic.

What Jake does

Most businesses are losing opportunities they already have. That’s what I fix.

Why it matters

Speed decides who gets the job - not traffic.
If you don’t respond fast, the one that does gets the job
 
About us

What to expect when working with me

Most marketing focuses on getting more traffic and more leads, as if that alone solves all problems.

But if the underlying setup isn’t working as it should, adding more on top rarely fixes anything.

That’s why I take a different approach.

Before doing anything new, I look at what’s already in place - how everything connects, how it performs, and where things may be falling short.
That's what my audit reveals.


The goal is simple:
Make sure your setup is working properly before pouring more resources into it.

In many cases, more traffic and more leads aren’t even necessary once the system works properly.

And importantly — this doesn’t have to be a big overhaul.
Often, a few well-chosen improvements can make a significant difference when they’re done in the right order.

That's the core idea behind my Blueprint. Everything that follows is built on that.

It all starts with understanding...

We start with understanding so we can see what's working, what's not and what to do next
Understanding

Understanding your
current situation

Before anything else, we get a clear picture of what’s already in place and how it’s working.
Where are people coming from - and what happens when they arrive?
Connectivity

How everything
connects

Your website should be the hub of your online presence.
Google, social media, referrals and everything else should support it - not work separately.
Performance

What’s actually
happening

Are people taking action
- or dropping off?
Are opportunities being missed
without you realizing it?
This is where things become clear.
Identify

Where to focus
first

Once everything is clear, we identify the few changes that will make the biggest difference.
Simple priorities - no guesswork.
Path forward

A clear path
forward

From there, we map out the next steps in a way that fits you.
At your pace - based on what makes sense for your business.
This is what the audit does.

If you’re curious where you currently stand,
the audit is where it all begins
 
Get Jake's Pipeline Audit
A few examples of what an audit has led to
Different starting points, same approach:
Understand first - then improve what matters

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Peter – Capturing missed opportunities

Peter had a steady flow of visitors on his website, but many left without taking action.
We added a simple AI voice chat assistant to his website to engage visitors instantly, answer questions, and book appointments automatically.
Missed opportunities: We estimated that Peter was losing £12,500 every month
Investment: Audit £445, Setup and Implementation £699, Running and Maintenance £399/mth
Result: More enquiries from the same traffic - more booked appointments - without spending more on ads.
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Sally – Turning reputation into visibility

Sally did great work, but wasn’t actively collecting reviews.
We put a simple system in place to consistently request and manage reviews from happy customers.
Missed opportunities: We estimated Sally's loss to be around £3,400 per month
Investment: Audit £445, Setup and Implementation £399, Running and Maintenance £299/mth
Result: Within a short time, her visibility improved and she moved onto page 1 on Google. Today she is getting much more inquiries than before and more are converted into sales too.

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Tom – Aligning his online presence

Tom had a Google Business Profile and a website, but they weren’t fully aligned or optimized. We improved his profile and made sure his new website supported it properly.
Missed opportunities: Our estimate said that Tom was losing around £16,300 per month
Investment: Audit £445, Setup and Implementation £1,999, Running and Maintenance £149/mth
Result: Stronger local presence and a clear move to page 1 for his main service, giving him significantly more traffic and a new websites that converts these new visitors much better.

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About missed opportunities

Most businesses we encounter lose opportunities simply because their online visibility is weak, their website doesn't convert or because they can’t respond in the moment.
Calls come in while they’re busy, out on a job, or closed for the day, and people visit their website with no engagement - and in most cases, those potential customers don’t try again. They move on to the next business they find on Google.

It’s not a traffic or a lead problem. It's a pipeline problem.

Engagement and speed gets the job every time.


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For more examples click here
See more examples here